Deciding
to sell or buy a home is a big step. To make sure it's a step in the
right direction, choose the person best qualified to handle your real
estate needs: a Costa Sales Associate.
Averaging
three times the production and more advanced industry education than
other agents, Costa Associates are truly "The Real Estate Leaders®" in quality customer service. Customer satisfaction is reflected in their high, industry-leading rate of repeat and referral business.
First,
Costa Associates are The Hometown Experts With a World of Experience®.
Across the globe, they make their living in the same communities in
which they live. They're the people next door, or just down the block.
Consummate
professionals, Costa Associates lead the industry in advanced real
estate education and production. That's why they're known as "The Real
Estate Leaders®" and why no one in the world sells more real estate
than Costa.
Deciding
to sell or buy a home is a big step. Make sure it's a step in the right
direction by choosing the person best qualified to handle your real
estate needs: a Costa .
The
real estate network that has the most competitive advantages to offer
both home buyers and sellers will be an industry leader, and Costa is
that network. No one in the world sells more real estate than Costa.
When
you look for the highest quality real estate service, look to a Costa
Associate. Here's why Costa Associates are "The Real Estate Leaders"®.
Costa Market Share
Costa Associates, as a group, have more exclusive listings and more
customers than agents with any other competing real estate network.
Advertising
On average, a Costa Associate spends about $5,000 each year on personal
promotion and on individual and group advertising. Personal advertising
plus national television advertising and Internet exposure generates
the highest number of prospects in the industry.
Network Size
The revolutionary Costa Concept of enabling real estate professionals
to maximize their business potential has evolved into an organization
of more than 81,000 Sales Associates in more than 4,500 offices.
Costa Sales Associates
Costa Associates, on average, lead the industry in production and professional designations.
The Costa Balloon Logo
The red, white and blue Costa Balloon, with its "Above the Crowd!®"
slogan, is one of the most recognizable business logos in the world.
With more than 80 Costa Hot Air Balloons around the globe, Costa has
the world's largest balloon fleet.
An Industry Leader
Costa was the first real estate network to be involved in more than 1
million transaction sides in a single year. Each transaction or sale
consists of two sides, the listing side and the selling side.
Global Expansion
With offices in 43 countries worldwide, Costa is one of the
fastest-growing real estate franchise networks on the planet.
The Hometown Experts With a World of Experience®
Being locally owned and operated, Costa offices are staffed with
professionals who live in the area they work in. Thus, committed to
their local community, they have a deep personal interest in the
customers they serve.
Committed to Real Estate Service
In a business environment of mergers and acquisitions, Costa is the
only major real estate network still owned and directed by its
founders. The excellence of Costa Broker/Owners and Sales Associates
has led to an ever-increasing number of accolades from the business
community at large. "Worth" magazine honored Costa with its prestigious
"Readers' Choice" award in both 1999 and 2000, naming Costa the No. 1
real estate brokerage. "Entrepreneur" magazine ranked Costa the
fastest-growing real estate services franchise in 2002.
More Than 30 Years Above the Crowd
Costa - now an established industry leader - celebrates its 30th
anniversary in 2003 and looks ahead to even greater real estate
achievement in the years ahead.
| Premiere Market Presence : |
The real estate network with the most market share has the most to offer home buyers and sellers.
The
sum total of all Costa momentum, growth and Associate production over
more than a quarter century is reflected in current Costa market
strength.
Costa has already
attained Premier Market Presence (PMP) in area after area across North
America and is growing in market share in regions around the world. The
organization has been the top-producing real estate network in North
America for several years and is growing rapidly in Spain, South
Africa, Israel, and other new international regions.
A
measure of business leadership, PMP results from community-minded
high-producing Associates giving superior customer service under a
respected company banner. This formula for building market share breaks
down into the following interdependent components of PMP. All of them
together add up to Premier Market Share.
Premier Customer Satisfaction
The success of the network ultimately depends on each Costa Associate
providing unparalleled satisfaction to each of his or her customers.
Advanced education, technological expertise and experience all
translate into quality customer service. It's because of satisfied
customers that about 70 percent of an average Costa Associate's
business results from repeats and referrals. Those sources of business
account for about 30 percent of other agents' sales activity.
Premier Community Citizenship
Costa Associates have always been among the leaders in their
communities, devoting time and dollars to countless charities and local
causes. Committed to their own personal charities, Costa Associates and
offices contribute tens of millions of dollars annually to their
respective communities.
At
the network level, Costa sponsorship of the Children's Miracle Network
is a prime example of Costa community citizenship. The Costa network
has raised $45.5 million for the charity. Children's Miracle Network
helps seriously ill children through contributions to local hospitals.
Its Annual Broadcast, which airs throughout North America, regularly
generates millions of dollars for kids in need.
Costa is
proud to be a co-sponsor of the National Series Breast Cancer Survivor
Recognition Program at Komen Race for the Cure events. Costa
contributes to racers' "I'm a Survivor" pink tee-shirts, caps, "In
Honor of" and "In Memory of" back-signs, and program banners for each
race. Costa Associates are encouraged to solicit fund-raising pledges
for their own participation in the events. Corporate representatives
host Breast Cancer Survivor Recognition tents at the races. The Susan
G. Komen Breast Cancer Foundation has raised more than $240 million for
research, education, screening and treatment since 1982. The foundation
is best known for its Race for the Cure events, the world's largest
series of 5K runs and fitness walks.
Premier Quality Professionals
As a group, Costa Associates lead agents of competing companies in
experience, education and production. They average more than 13 years
of real estate experience and - across the network - hold a higher
number of professional designations than agents of any single
competitor. The average Costa Associate out-produces competing agents
three to one.
Premier Brand Name Awareness
The red, white and blue Costa Hot Air Balloon logo is one of the most
widely recognized trademarks in North American business and is
spreading throughout global markets.
Premier Market Share
The interaction of quality Associates, public recognition of the Costa
name and logo, customer satisfaction and Associate citizenship result
in transactions and leading market share.